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Helping small businesses market more effectively over the internet.


Jul 29

Three Awesome Ways To Market Your Company and Create Your Branding Identity!

Published in public relations, marketing, leads, lead generation, consulting, branding by chris | Comment (0)

Free Speech- Give a "free" speech about a topic involving your industry. Don't talk in terms of your product directly though; engage the audience with information that is beneficial to them and teases them with your product. If you're a Heating and Air Conditioning company for example, give a free speech on how to save money on energy costs throughout the year. This way you'll be perceived as an

Jul 15

Interactive Marketing Agency

Published in marketing, interactive, agency by chris | Comment (0)

Hi all,

A lot of people ask what the differences are between the following types of marketing companies:

Advertising Agencies

Ad Agencies

Marketing Agencies

Interactive Agencies

Iteractive Advertising Agencies

Interactive Marketing Agencies

Search Engine Marketing 

And so on, and so on...

 I put together a lens in Squidoo that explains various business models in the Marketing/Advertising Industry and what

Jul 07

Useful Web Design Checklist- Website Design Company

Published in web development, web design, web 2.0, social media, search engine optimization, san diego website design, marketing, internet marketing by admin | Comment (0)

We are posting a checklist for you to use when developeing a new website for your company.  We hope you find this checklist useful.

 Web Site Design Marketing Objectives

  • What is your primary goal with the site?
    • Establishing your credibility
    • Describing your products or services
    • Completing sales transactions
    • Offering customer service and support
    • Communicating company identity or branding
  • What are your
Jul 03

Customer Loyalty Through Social Media

Published in web 2.0, social networking, social media, public relations, marketing, lead generation, internet marketing, internet leads by chris | Comment (0)
Social media has grown tremendously and is a powerful entity that businesses are keen to make use of for getting a share of the online community's attention.

One reason why social media and social networking sites are being looked as hunting grounds for potential customers is that in these places peer opinions count for a lot. It is not a marketer making his pitch but a product or service user who

Jul 01

How to Choose a Website Layout

Published in web development, web design, web 2.0, san diego website design, internet marketing, content management systems by chris | Comment (0)

The layout for a website is as important as the content that is chosen for the website itself. This is because the layout decides how easy a website is to navigate and how easy it is to find things on it. You have probably noticed yourself that there are layouts which are fast and easy to use and ones that you spend more time looking for what you want than it takes to obtain the information once

Jun 10

Internet Leads

Published in social media, search engine optimization, marketing, leads, lead generation, internet marketing, internet leads, business leads, Blogs, Blogging by chris | Comment (0)
Many companies call us inquiring about lead generation over the internet, only to find that pay per click is extemely expensive for their industry. Pay per click is a great program when used properly. It can be very expensive for certain markets, but it can generate immediate results.

A more economical solution to generating leads over the internet is to use social media. Setup a blog to
Jun 10

Great Social Media Tools and Widgets

Published in zemanta, twhirl, socialmarker, social media, sharethis by fentana | Comment (1)

It amazes me the amount of free widgets and tools available to the Social Media crowd and across the different platforms. I've been collecting as I happen across them, but I'm sure I'm missing TONS more!

  • Socialmarker - They offer a free service that reduces the time and effort needed to socially bookmark a website/blog.
  • ShareThis - ShareThis lets you instantly access all of your profiles,
Jun 05

Franchises, Internet Marketing and Social Media

Published in web 2.0, Squidoo, social networking, social media, search engine marketing, san diego, public relations, marketing, internet marketing, Franchising, Franchises, Facebook, branding by chris | Comment (0)

A main goal of any franchise corporation is to sell franchises. I think it's easier than ever for a franchise to build their brand's reputation over the internet. For example, if you owned a fast food franchise, you could search on Goolge for blogs that are industry related. Get in on the conversations and contribute. Provide valuable feedback on the topics being discussed. Ensure to insert

May 27

Website Traffic Reporting- Useful Tool

Published in website traffic analysis, traffic log, market research, market analysis, internet marketing by chris | Comment (0)

 

 

Want to know how much traffic a website gets? Want to know what the percentage of female visitors on that website is? Quantcast.com is a website that allows advertisers to view visitor reports on websites. It also allows website publishers the opportunity to pull website traffic data to demonstrate value to their advertisers. You can also use it to gain insight on visitor demographics for

May 22

Using Web 2.0 For Business Development

Published in YouTube, Web Video, web 2.0, social media, san diego, internet marketing, Facebook, consulting, Blogs, Blogging by chris | Comment (0)

Popular Social Media Websites Used For Marketing

Here are just a few social media sites I like to use to market other websites with:

You Tube – I think everyone has seen or heard of YouTube by now. In order to succeed on YouTube and have your video shared, you may want to upload video content that is funny or has some other type of value to your potential audience. A sales pitch about your

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